The FutureValue award for:
Best Strengths and Resources
Rebecca Perry, Legal & General Group, Neville Wells, FutureValue, and Penny Shepherd, UKSIFLegal & General Group plc
Serco Group plc
Rolls-Royce Group plc
National Grid plc
Growth strategy requires continuing investment in the enterprise. Most of thisinvestment in customers, employees, partners, suppliers, distributors and theorganisation itself is beyond the balance sheet in hidden assets that are the strengths and resources essential to future growth.
Companies that think strategically understand how these strengths and resources are fundamental to their future success. They also know that it is important to communicate those strengths and resources as evidence of the capability that will enable them to deliver their strategy and achieve their goals. This award recognises the most comprehensive coverage by a FTSE100 or FTSE250 company.
The array of references to strengths and resources dotted through the narrative provides Report users with evidence of this investment in intangible value drivers, most of which will not have a value on the balance sheet. In the judges’ opinion Legal & General Group proved particularly effective in this regard with its 2009 Annual Report, indicating how the development of its strategic capability underpins the specific needs and demands of its strategy.
Life insurance is a complex business that requires considerable effort to clarify narrative for Report users. The projection of Strengths and Resources by Legal and General Group contributes here also to the de-mystification of the Group’s business for broader stakeholder access
About FutureValue:
FutureValue is a specialist research and advisory services firm. We exist to help listed companies, their investors and stakeholders gain the maximum value from the quality of future-focused narrative in external reporting. FutureValue evaluates Annual Reports rigorously and consistently against a defined framework to derive a directly comparable profile of the strategic value each Report adds. The consequent score gives each Company a position in our Strategic Value Ranking. We are independent, objective and authoritative and now international in our coverage.
